ABS Consulting Group, Inc.
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About Me: Adena Schutzberg



ABS Consulting Group, Inc., Somerville, MA

Founder and Principal, 2000 - present

Provide consulting services involving technical and marketing aspects of GIS and related field to software developers, publications, and professional organizations. All work involves clear, effective communications.

Current longterm contract: serving as Executive Editor of Directions Magazine
– regular contributions to daily electronic publication (text and audio podcasts, webinars) including editorial, technical and business topics, chief editor of All Points Blog.

Penn State University

Senior Visiting Lecturer, 2008- March 2011

Developed and taught innovative online coursework in support of post baccalaureate certificate and masters degree programs in the Department of Geography (Geog 897). Regular use of Angel (LMS), Drupal (CMS), and Adobe Connect. Introduced department to use of The Jing Project, VoiceThread (article) and other technologies for learning.

Cadcorp Inc., Cambridge, MA

Marketing Manager, 1999-2000

Opened and directed US office for UK-based GIS software company.

Esri, Danvers, MA

Various Marketing Positions, 1992 -1999

Responsibilities within this worldwide GIS software provider included written communications (ghost wrote for the company president) live presentations (developed and hosted our “in booth” presentation at COMDEX) and a variety of staff and partner education and training.

Bridgewater State College (Bridgewater, MA) and Middlesex Community College (Bedford, MA)

Adjunct Instructor, 1989-1991

Taught interactive, group focused high school grads and returning adult students Environmental Geography and World Regional Geography.


MS Geography, The Pennsylvania State University

BA Chemistry, The University of Chicago (Fulfilled the requirements for BA in geography)

Press Coverage/Intervews

VoiceThread Case Study: Geography 897G - Penn State, 2010

Penn State Live - Probing Question: What is the geospatial revolution? - Penn State Live, Sept 2010

Adena Schutzberg | Profiles from the Geospatial Community - GIS Lounge, Jan 2010

Crossing the digital divide to Grandma's house - St. Petersburg Times, Nov 2009

Internet Users Join Search for Steve Fossett - NPR, Sept 2007

Adena Schutzberg - MapPros! Professional Profile - MapPros!, May 2006

Alumna Profile: GIS Consultant Adena Schutzberg - Penn State Dept of Geography, Apr 2003

Geographic Information Systems Yesterday, Today, and Tomorrow: A conversation with Adena Schutzberg - ILGISA Newsletter (Illinios GIS Association), Winter 2002

Women In GIS: Adena Schutzberg - Directions Magazine, 2001 (before I worked there)